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Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. Which ingredient shows a vistor products or content based on a "people like me" algorithm?

A) Similar Items
B) Trending
C) Collaborative Filtering
D) Co Browser

2. What are the three types of ingredients available for a recipe?

A) Machine Learning
B) Recommendations
C) Promotions
D) Catalog-based and Trending
E) Co-Occurrence

3. Which campaign type needs to be configured to setup the interaction studio connector for sales and service clouds?

A) Server-side campaign
B) Email campaign
C) Web campaign
D) Mobile campaign

4. What are base item types that an administrator can use in a Catalog?

A) Product, Article, Blog Past
B) Name, Dimensions, Attributes
C) Product, Category, Article
D) Product, Name, Description

5. A brand's website is seeing high traffic, but much of the behavior is anonymous. How does Marketing Cloud Personalization identities?

A) marketing cloud Personalization uses third party software to match anonymous and known identities
B) Marketing cloud personalization constantly monitors identifying information, then uses deterministic matching to determine if two same identity
C) Marketing Cloud Personalization synchronizes anonymous and known profiles once a day based on online traffic and data from offlineb) B. Marketing cloud personalization uses probabilistic matching to determine if two or more profiles represent the same identity

Solutions: